We were approached by Persian Salon, a hairdressing and beauty salon in Southampton, Hampshire, to design and develop a modern and eye catching website. After 2 years of having a holding page, a new site detailing the services, photo gallery and online booking was commissioned.
A new website was created from scratch by using HTML5 and CSS3. Combined, these two emerging languages provided us with immense power over the structure and presentation of the web pages.
To accomplish administration Control Panel, we create a secure login system and then by developing web application, we made it easy to add or edit portfolio photos, manage online bookings, control online store, and customer support as well.
A newsletter web application was developed for the website so that visitors could subscribe directly from the website and newsletters can be sent out on a regular basis to promote repeat custom.
The website was search engine optimised and search engine marketing strategies were used to increase the natural rankings of the website without resorting to pay-per-click (PPC) advertising.
The result is a website which is professional and fresh, using stunning imagery and a colour scheme which mirrors the atmosphere of the actual salon.
The web application allows the client to update the website regularly with new products, portfolio photos, and special offers, helping them to drive their new business forward. The website is also fully responsive, meaning that it adapts to the size of the user’s device – perfect for users viewing the website on mobile phones or tablets.
Customers that find Persian Salon online will have a consistent customer journey, from browsing on the website to making a booking and walking into the salon for a treatment.