In today’s online world, email is remains the single largest online activity for communications. In fact, 182.9 billion emails were sent worldwide every day in 2013.
According to research by The Radicati Group, "In 2013, the majority of email traffic comes from business email, which accounts for over 100 billion emails sent and received per day. Email remains the predominant form of communication in the business space."
Can you really afford not to be making the most of this opportunity?
An email marketing campaign can be used for a variety of purposes and the content may contain anything from new service/ product announcements, newsletters, promotions, hints and tips, special offers, articles and case studies. All of these can generate significant conversion of website visitors. Here are five reasons you should start an email marketing campaign:
With email marketing, your business can create deeper and long-lasting relationships with a wider audience at a fraction of the cost of traditional media.
One of the most appealing advantage of email marketing is the Return On Investment (ROI). Email marketing is 20 times more cost-effective than traditional media. No print costs, no postage fees, no advertising rates.
You can create and design the perfect email campaign for every stage of the buying cycle – starting with the welcome email down through to the post-purchase process.
Most types of marketing and advertising are difficult to measure. But with email, everything can be tracked. You can see who clicked on certain links and much more.
Due to the immediacy of email, a business can start seeing results within minutes of its emails being sent.
We create powerful E-mail Marketing campaigns to promote your business, and make it easy for you to contact clients, customers and prospects.
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